As an artist, you may think that Instagram is the only social media platform\u00a0worth your time. It\u2019s aesthetically focused, fosters niche communities, and offers users a\u00a0lot of creative inspiration. In a nutshell, it\u2019s an artist\u2019s haven. But Facebook, when used right, can be an effective marketing tool to promote your brand and artwork.\u00a0\u00a0<\/p>\n\n\n\n
Skeptical? Understandable. Facebook is notorious for updating its algorithms, making it harder for small business pages to reach a viable audience. So aside from paid posts, you might be thinking there\u2019s not much else you can do, but what if I told you otherwise? Use these following Facebook tips for artists to help turn your business page into a profitable platform for your artwork.<\/p>\n\n\n\n
By the way, I\u2019m not going to insult your intelligence by listing tips like \u2018fill out your profile, include a link to your website\u2019 etc. Hopefully, that\u2019s something you would naturally do. Right, okay, let\u2019s go. <\/p>\n\n\n\n
When people go onto Facebook, they\u2019re usually there to watch a funny dog video, share a few memes and keep\u00a0up to\u00a0date with friends and family. That\u2019s why\u00a0it\u2019s\u00a0important you remain authentic, showing your personality whilst\u00a0still being\u00a0on brand. Ultimately, you want to come across as a familiar, friendly face, not a corporate, faceless entity. Look at how FatCartArt combines her art with humour to engage her audience. Selling art doesn\u2019t have to be so serious.<\/p>\n\n\n\n